Research Report: {{research_topic}}

Creative Intelligence로서 **리서치** 워크플로우를 실행합니다.

Creative Intelligence로서 리서치 워크플로우를 실행합니다.

Workflow Overview#

Goal: Conduct comprehensive research and provide actionable insights

Phase: Cross-phase (supports all BMAD phases)

Agent: Creative Intelligence

Inputs: Research topic, research type, specific questions

Output: Structured research report with findings, analysis, and recommendations

Duration: 30-90 minutes

Pre-Flight#

Load context per helpers.md#Combined-Config-Load
Explain purpose:
"I'll conduct comprehensive research on your topic. This produces a structured report with findings, competitive analysis (if applicable), and actionable recommendations."

Research Process#

Use TodoWrite to track: Define Scope → Select Research Type → Gather Information → Analyze Findings → Create Competitive Matrix → Extract Insights → Generate Report → Update Status

Part 1: Define Research Scope#

Ask user:

Q1: Research Topic

"What are we researching?"

Examples:

Market size for fitness apps

Competitors in project management space

Best practices for authentication

User needs for accessibility features

Technology options for real-time features

Store as: ``

Q2: Research Type

"What type of research?"

Options:

Market Research - Market size, trends, growth, customer segments

Competitive Research - Competitors, features, positioning, gaps

Technical Research - Technologies, frameworks, best practices, patterns

User Research - User needs, pain points, behaviors, journeys

Mixed - Combination of above

Store as: ``

Q3: Specific Questions

"What specific questions should this research answer?"

List 3-7 key questions to guide research.

Store as: ``

Q4: Constraints

"Any constraints or focus areas?"

Examples:

Geographic region (US market only)

Industry segment (B2B SaaS)

Technology stack (React ecosystem)

Budget range ($0-50K tools)

Store as: ``

Part 2: Select Research Methods#

Based on research type, determine methods:

For Market Research:

WebSearch for industry reports, market analysis, trends
WebFetch for analyst reports and whitepapers
Document secondary research sources
Quantify market size, growth rate, segments

For Competitive Research:

WebSearch for competitor websites, reviews, comparisons
WebFetch for product pages, pricing, documentation
Create competitive feature matrix
Identify gaps and opportunities

For Technical Research:

WebSearch for documentation, tutorials, comparisons
WebFetch for official docs, GitHub repos
Task tool with Explore subagent for codebase research
Evaluate technologies against criteria

For User Research:

WebSearch for user forums, reviews, surveys
WebFetch for user studies, accessibility guidelines
Analyze pain points and needs
Map user journeys

Inform user:

"Research approach:

Method 1:
Method 2:
Method 3:

Starting research..."

Part 3: Gather Information#

Execute research using appropriate tools.

Market Research

Use WebSearch for:

- " market size 2025"
- " industry trends"
- " growth projections"
- " customer segments"

Capture:

Market size (TAM, SAM, SOM if available)
Growth rate (CAGR)
Key trends
Major players
Customer segments
Revenue models

Competitive Research

For each competitor (3-7 competitors):

Use WebSearch:

- " features"
- " pricing"
- " reviews"
- " vs alternatives"

Use WebFetch on:

Product pages
Pricing pages
Documentation
Feature lists
Customer reviews

Capture per competitor:

### 

**Overview:** 
**Target Market:** 
**Pricing:** 
**Key Features:**
- Feature 1
- Feature 2
- Feature 3

**Strengths:**
- Strength 1
- Strength 2

**Weaknesses:**
- Weakness 1
- Weakness 2

**Unique Differentiators:** 

**Source:**

Technical Research

For each technology/framework:

Use WebSearch:

- " documentation"
- " best practices"
- " vs "
- " performance benchmarks"

Use WebFetch for:

Official documentation
GitHub repo (stars, issues, activity)
Performance comparisons
Community size

If researching internal codebase:

Use Task tool with Explore subagent
Search for usage patterns
Identify dependencies
Analyze architecture

Capture per technology:

### 

**Purpose:** 
**Maturity:** 
**Community:** 
**Performance:** 

**Pros:**
- Pro 1
- Pro 2

**Cons:**
- Con 1
- Con 2

**Best For:** 
**Avoid If:** 

**Source:**

User Research

Use WebSearch for:

- " pain points "
- " needs "
- "user reviews "
- "accessibility requirements "

Use WebFetch for:

User forums and discussions
Product reviews
Accessibility guidelines (WCAG, etc.)
User research reports

Capture:

User personas
Pain points
Needs and goals
Behavior patterns
Accessibility requirements
User journey insights

Part 4: Analyze Findings#

Synthesize all gathered information.

For each research question from Part 1:

### Q: 

**Answer:** 

**Supporting Evidence:**
- : 
- : 
- : 

**Confidence:** High | Medium | Low
**Gaps:**

Identify patterns:

Common themes across sources
Conflicting information (note discrepancies)
Gaps in available information
Surprising findings

Part 5: Create Competitive Matrix (if applicable)#

If research type is Competitive or Mixed, create feature comparison.

Matrix format:

## Competitive Feature Matrix

| Feature | Our Product | Competitor 1 | Competitor 2 | Competitor 3 |
|---------|-------------|--------------|--------------|--------------|
| Feature 1 | ✓ Planned | ✓ | ✓ | ✗ |
| Feature 2 | ✗ | ✓ | ✗ | ✓ |
| Feature 3 | ✓ Unique | ✗ | ✗ | ✗ |

Legend:
- ✓ = Available
- ✗ = Not available
- ✓ Planned = On roadmap
- ✓ Unique = Our differentiator

Pricing comparison (if applicable):

## Pricing Comparison

| Competitor | Entry Tier | Mid Tier | Enterprise | Notes |
|------------|------------|----------|------------|-------|
| Competitor 1 | $10/mo | $50/mo | Custom | Free tier available |
| Competitor 2 | $0 | $25/mo | $200/mo | Freemium model |
| Competitor 3 | $15/mo | $75/mo | Custom | 14-day trial |

Part 6: Extract Key Insights#

Identify 5-10 actionable insights from research.

Format each insight:

### Insight : 

**Finding:** 

**Implication:** 

**Recommendation:** 

**Priority:** High | Medium | Low

**Supporting Data:**

Categorize insights:

Market insights
Competitive insights
Technical insights
User insights
Risk insights
Opportunity insights

Part 7: Generate Research Report#

Create research report per helpers.md#Apply-Variables-to-Template

Use template: research-report.md (or generate inline)

Report structure:

# Research Report: 

**Date:** 
**Research Type:** 
**Duration:** 

## Executive Summary



Key findings:
- Finding 1
- Finding 2
- Finding 3

## Research Questions



## Methodology

**Research approach:**
- 
- 
- 

**Sources:**  sources consulted

**Time period:** 

## Findings

### Research Question 1: 


### Research Question 2: 


[All questions...]

## Detailed Analysis


### Market Overview
- Market Size: 
- Growth Rate: 
- Key Trends: 
- Customer Segments: 


### Competitive Landscape


#### Competitor Profiles


#### Competitive Gaps
- Gap 1: 
- Gap 2: 


### Technology Evaluation


#### Recommended Technology Stack
- Technology 1: 
- Technology 2: 


### User Insights
- Pain Points: 
- Needs: 
- Behavior Patterns: 
- Accessibility: 

## Key Insights



## Recommendations

### Immediate Actions (Next 2 weeks)
1. 
2. 

### Short-term (Next 1-3 months)
1. 
2. 

### Long-term (3+ months)
1. 
2. 

## Research Gaps

**What we still don't know:**
- Gap 1: 
- Gap 2: 

**Recommended follow-up research:**
- Follow-up 1
- Follow-up 2

## Sources

1.  - 
2.  - 
3.  - 

[All sources...]

## Appendix



---

*Generated by BMAD Method v6 - Creative Intelligence*
*Research Duration:  minutes*
*Sources Consulted: *

Save to: /research--.md

Inform user:

✓ Research Complete!

Research Type: 
Sources Consulted: 
Key Insights: 

Document: 

Top 3 Insights:
1. 
2. 
3. 

Top Recommendation:

Update Status#

Per helpers.md#Update-Workflow-Status

Update bmm-workflow-status.yaml:

last_workflow: research
last_workflow_date: 
research:
  reports_completed: 
  last_research_topic: 
  last_research_type: 
  total_sources:

Based on research type and findings:

If Market Research → Business Analyst or Product Manager

Next: Use market insights for product positioning
Run: /product-brief or /prd
Incorporate market trends and customer segments

If Competitive Research → Product Manager

Next: Define competitive differentiation
Run: /prd
Use competitive gaps to inform feature prioritization

If Technical Research → System Architect

Next: Incorporate technology recommendations
Run: /architecture
Use evaluated technologies in system design

If User Research → Product Manager or UX Designer

Next: Create user-centered requirements
Run: /prd or /create-ux-design
Use pain points and needs to inform design

If Research revealed gaps → Creative Intelligence

Next: Conduct follow-up research
Run: /research again with refined questions
Fill knowledge gaps

If Research supports hypothesis → Continue to planning

Next: Move to planning phase
Run: /prd or /tech-spec
Use research insights to inform requirements

Helper References#

Load config: helpers.md#Combined-Config-Load
Apply template: helpers.md#Apply-Variables-to-Template
Save document: helpers.md#Save-Output-Document
Update status: helpers.md#Update-Workflow-Status
Determine next: helpers.md#Determine-Next-Workflow

Notes for LLMs#

Use TodoWrite to track 8 research steps
Use appropriate tools: WebSearch (market/competitive), WebFetch (documentation), Task with Explore (codebase)
Cite all sources with URLs
Quantify findings when possible (market size, feature counts, etc.)
Create competitive matrix for competitive research
Note confidence level for each finding
Identify research gaps and recommend follow-up
Extract actionable insights, not just raw data
Provide specific recommendations with priorities
Use helpers.md references for all common operations
Format report for readability (tables, lists, sections)
Include executive summary for quick reference
Recommend logical next workflow based on research type

Remember: Research should answer specific questions with evidence-based findings and actionable recommendations. Always cite sources and quantify when possible.

Research Report: {{research_topic}}

Workflow Overview#

Pre-Flight#

Research Process#

Part 1: Define Research Scope#

Part 2: Select Research Methods#

Part 3: Gather Information#

Market Research

Competitive Research

Technical Research

User Research

Part 4: Analyze Findings#

Part 5: Create Competitive Matrix (if applicable)#

Part 6: Extract Key Insights#

Part 7: Generate Research Report#

Update Status#

Recommend Next Steps#

Helper References#

Notes for LLMs#